What We Provide
The Corporate Boutique (TCB360.com Network) contrives big ideas that navigate entrepreneurs to the path of long-term brand equity and robust return on investment – supported by a dashboard of metrics, models and science driven planning practices.
Utilizing a blend of proven intellectual skills, talent and expertise, TCB360 provides a unique blueprint, that outlines concrete steps related to aligning and adapting to the changing marketplace and how to excel.
The network spotlights industry trends, expert advice, on demand, encouragement, and journey stories from proven small businesses and professionals, along with current forecasts and events that affect the grassroots community.
TCB360.com uses internet radio as the daily coaching support system to which listeners can call in with questions and answers. TV is used as a visual support system and adds a personal touch, one on one interviews and motivators, lectures and lessons are used as the core structure of the network. Participants learn the science of brand building, strategic planning in a step by step concentrated interest area toward the development of a great plan no matter what their respective business industry.
TCB360’s - tools, practices and topics:
- Brand Development
- Brand Extension Concepts, Planning and Development
- Budget Deviation Analysis
- Communication Strategy
- Competitive Advantage
- Competitive Analysis
- Concept and Brainstorming
- Direct Marketing Practices and Planning
- Diversity, Emerging Markets and Inclusion: Market Research, Planning and Strategies
- Evaluating Strategies
- Forecasting and Trends
- Identifying Opportunities
- Identifying Resources
- Implementation (360-degress)
- Left Brain Planning and Strategic Planning
- Managing Behavioral Side of Market Change
- Market Communication Weight Branding
- Market Niche Strategy
- Marketing Planning Metrics (Over 100)
- Market Planning Cycle
- Market Research
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- Market Segmentation
- Market Share, GRPs (Media Research)
- Marketing Strategy
- Measuring
- Media Planning
- Mission “Story”
- Modified Growth
- New-Product Development Life Cycle
- Planning Process: Brand Development, Marketing, Media and Implementation
- Portfolio Analysis
- Pricing Products: Considerations
- Problem Analysis
- Product Differentiation
- Product Evaluation
- Product Regeneration
- Production Positioning
- Reach & Frequency Analysis
- Return on Marketing (ROM)
- Strategic Planning for Small Businesses
- Seasonality Analysis
- Situation Analysis
- SWOT Strengths & Weaknesses Quantitative Tools
- Tracking
- To name a fe………
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