2008 Radio Show Topics Schedules


Click TCB360 Radio Icon – for Weekly Show Broadcast Schedule
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TCB360’s CHANGE THE LIFE OF YOUR BUSINESS RADIO SHOW

Hosted by: LaTanya Junior

As hosted by one of talk radio’s most engaging personalities, LaTanya Junior, the show features a diverse mix of real people, covering hundreds of subjects and countless industry insights, mentoring sessions, group coaching and radio programs. (Tuesday, Wednesday & Thursday 11:00 am EST)

2008 Show Subject Interest
Show length format: MINI SHOWS 20-60 minutes shows vary per subject interest

PLANNING FOR GREATNESS
Left/Right Brain Market Thinking
Unique Business DNA
Seasonality
Research Planning
Introduction to Media

DIFFERENTIALITY
Market Position
Market Share
Market Demand
Market Penetration
Return on Market Planning

DEMOGRAPHIC BEHAVIORS & CHARATERISICS
“Know Your Consumer”
Environment
Market Trends
Behaviors & Characteristics

RESEARCH
“The Info You Need to Succeed”
Consumer Characteristics
Media Behavior
Research Development
Consumer Social Behavior
Consumer Buying and Spending Habits
Market Research and Characteristics
Emerging Markets and Inclusion*
Multicultural Diversity Market Opportunity

SEGMENTATION
“What It is and How it Applies to your Biz!”
Market Segmentation
Market Targeting
Positioning for Competitive Advantage
Market Position

COMMUNICATION:
“Talk About It, Know About It, Be About It”
Adoption Process
Integrated Communications
Social Responsibility
Effects and Measuring

STRATEGY
Innovation Strategies
Strategic Planning
Communication Strategy
Roll-out Test Strategy
Media Strategy
Implementation Strategy

CONSUMER BEHAVIOR
“What They Do and Why”
Cultural Trends
Marketing Impacts
Cultural Factors
Personal and Social Factors

MEASURING & TRACKING
“Validation and Brand Equity”
Measuring
Tracking
Benchmarks
Return on Marketing
Cost per Consumer
Reach and Frequency


Winnovation Weekly Show
Hosted by: LaTanya Junior

This show is open chat at its best, featuring exclusive interviews with women entrepreneurs around the world, hot topics in the news, personal success stories, challenges, experts in their field and celebrity interviews – encouraging accountability and self-reliance. Know weekly topics – open chat, with weekly surprises! (Weekly Sundays 6:00 pm EST)

E-Mentoring 2008 Weekly Show Subject Interest Schedule - available in the TCB360 program enrollment package.

E-Coaching2008 Weekly Show Subject Interest Schedule - available in the TCB360 program enrollment package.


TCB Special Broadcast
Hosted by: Anita Estell Esq.

The Anita Estell, Esq. promises to transform communities indelibly and profoundly. Focusing on current issues, the show provides “how to” analyses that inform listeners on how to leverage resources to help their families and strengthen their communities, as well as gain greater access to federal resources and policymakers. Anita provides listeners an opportunity to interact with national leaders, celebrities and experts in a way that is upfront, candid and personal. (Bi-Weekly Sundays 7:00 pm EST)


TCB Entertainment Show
Hosted by: Marvin Junior, Jr.
And Special Co-Host Guests

Tune in weekly to some of the most engaging dialogues with the entertainment industries: experts, musical legends and Roll-n-Roll Inductees, as TCB360 Network opens its global rolodex – and brings the architects of the business together and break down how to navigate your talent and make your dreams come true in the business: safe, intellectually and professional.

TCB ENTERTAINMENT SHOW offers educational and inspiring interviews with some of the world's greatest entertainers, musicians, writers, actors, entertainment lawyers, pr, management, promoters, event planners, make-up artist, voice trainers, acting coaching, media and business minds, as they share the critical elements to achieving success and demonstrate the science behind it! (Tuesday 8 pm EST)


We encourage you to join our mailing list and stay informed about TCB360 radio shows.


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