TCB360 Radio Show Lessons
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New Ideas, New Planning Methods, New Methods of Marketing, & New Ways of Doing Things
TCB360 has simplified the common, critical actions it takes to turn hopes and good intentions into great results. There is no one planning formula or process that works for everyone. TCB360 has “boutiqued” the process to fit the needs of small businesses and the ever-changing landscape, an alternative to the corporate route that takes several months of planning.
TCB360 offers what’s truly critical under the Brand Development, Strategic Planning, Marketing Metrics and Implementations areas. So, you can make valid decisions that will move your business forward - quickly. We reach beyond and go deeper than traditional small business programs. Since the world of business is fueled by millions of entrepreneurs – it’s important to create a process that meets each business owner where they are.
Our program offers an unrivaled small business resource – we breakdown the science using a unique format, structure and system – segmented by process, interest area, or problem, step-by-step and by the slice.
All radio shows are FREE to download for TCB360 members!
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Purchase the process interest area you need to take your business to the next level!
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Customer Acquisition Costs
Determine the cost of reaching, attracting and ultimately acquiring your customers. (Offers insightful details and new ideas) |
$9.95
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Gross Rating Point
Gross Rating Point – Measuring Your Effectiveness! What volumes of advertising exposure do you need to gain customers!
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$9.95
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Click Through Rates
Click Through Rates - How to Measure People Who Click - Immediate Feedback, What's Working? What's Not! A MUST |
$9.95
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Conversion Rate
Conversion Rate – The Indicator That You Are Converting To Purchasing Customers |
$9.95
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Frequency
Frequency - A Measurement and Strategy That Will Make You or Break You! |
$9.95
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$9.95
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Adoption Process
Classification of Consumers According to Their Readiness to Purchase a Product |
$9.95
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Market Penetration
Market Penetration - A Strategy for Company Growth |
$9.95
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Market Demand
Market Demand - Measuring that Discovers Opportunities |
$9.95
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Response Rate
Response Rate - Head Count Your Consumers and Opportunities! |
$9.95
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Seasonality
Seasonality - Every Idea, Product and Service - Has a TIME, REASON and SEASON |
$9.95
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Characteristics Affecting
Characteristics Affecting Consumer Behaviors – Community Store Front and Online Businesses |
$9.95
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Demographic Segmentation
Demographic Segmentation – Market Variables for SUCCESS! Plan Like an EXPERT |
$9.95
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Media Planning
Media Planning - Connection Insights |
$9.95
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Brand Characteristics
Brand Characteristics and Your Essence, What Consumers See |
$9.95
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Market Behaviors
Market Behaviors -The Patterns That Uncover Consumers Secrets! What are They Doing? |
$9.95
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Market Positioning
Market Positioning - The Space That Generate Money! |
$9.95
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Our shows are playing an increasing visible role in shaping the future of online learning, accountability and performance in the small business US markets, and those numbers are growing.
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