TCB360 Book Club

Subject: Diffusion of Innovation

Summer Selection: The Tipping Point by, How Little Things Can Make a Big Difference by Malcom Gladwell (National Bestseller)

The Tipping Point, Session 4
Chapter 3: The Stickiness Factor - The X-ray that IMPACT that leaves a lasting impression!

<Close Window> <HOME> <Back to Radio Shows On Demand>