LaTanya Junior, BIO
Chief Executive Officer, CEO and Chief Learning Officer, CLO

A born Marketer, LaTanya is considered one of the most unique and unconventional thinkers, planners, strategists, speakers and authors in marketing today by both colleagues and clients alike. Her broad-based functional expertise includes business development, brand development, integrative marketing, strategic planning, research, partnership building and media services. Junior is a strategist who adheres to both traditional and non-traditional integrated marketing approaches. She has developed programs and campaigns that extend from the most extensive reach to the most narrowly defined ethnic target by integrating product advertising and relationship-oriented channels (e.g. public relations, grassroots events/pocket media, direct marketing, cause-related marketing and sponsorship programs).

Junior is a proven executive with a 20-year track record of successfully planning, developing, brand building, and implementing marketing and media strategies for some of the most recognized brands. Accounts include: American Home Products; Dark & Lovely Hair Care Products; General Motors; the US Postal Service; Chase Bank; US Census; Johnson & Johnson Products; Merck Pharmaceutical; Viacom; JC Penney; USA For Africa-We Are The World; Kraft Foods; State Farm Insurance; Merrill Lynch; Glaxo Wellcome; Denny's; Taco Bell; FUBU; George Foreman's Products; American Institute of Certified Public Accountants; and United Airlines.

She has held positions at some of the world's most renowned and venerable marketing and advertising agencies such as Partner, Director of Planning with Ogilvy & Mather; Director of Planning, Direct Marketing and Media with Stedman Graham & Partners; Co-Director with True North Media/New American Media Group; Brand Manager with Grey Advertising; and Director of Planning & Media Director with Young & Rubicam.

Junior's successes have been profiled and featured in various media, including Advertising Age; New York Times; Media Week; Ad Week; BRE Magazine; Brand Week; DRTV; PBS "A Moyers Report;" Black Enterprise; Crain Magazine; Amsterdam News; and as a BRE Magazine "Marketing and Business Watch" columnist.   Peer and industry recognition includes recipient of a 40 Under 40 Achievement Award; a Ad Hoc instructor for the Direct Marketing Association for the top MBA students; impaneled as a Direct Marketing Association ECHO Award judge in 2000 and 2003-2005; a Y&R US Census team member winner in 2000 of the prestigious Ogilvy Award; a United States Federal Communications Commission co-Board consulting member recognized by then Vice-President Al Gore; Adult Educator at Lehman College, New York and an Essex County (New Jersey) 2003-2009 Small Business Development Center Advisory Board member to name a few.

LaTanya has develops and facilitate in person business programs at William Paterson University, Rutgers University, Howard University, Lehman College and Jackson State University to name a few!

LaTanya is a proven innovative thinker; She is a proven business development strategic planning expert; She is a proven brand builder and management expert; She is a proven media planning and buying expert; She is a proven diversity expert; She is a proven target marketer; She is a proven strategist; She is an author; She is a talk show host; She is a proven editor and producer; She is a speaker & adult educator at Rutgers University (Brand Development & Strategic Planning), NYU/Lehman College (Import/Expert & Trade), William Patterson College(Marketing, Strategies & Planning) and Howard University (Brand Development & Behavior Research). She is an international business planner, Strategic Marketer, Media Expert and Brand Development Consultant.

LaTanya has facilitated over 350 Adult Education Business Workshops!

Produced 35 Audio Workshop Lectures

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